The Monthly Trend Summary was designed to help administration see what is taking place on a high level at their location over time. This month over month view provides insights into how the location is being used, and helps the decisions being made within the location. It also allows the ability to see trends, improvements/areas of concern, and provides the necessary information to turn the KPI’s into compelling stories for use at board or stakeholder meetings.
The top section lays out the unique KPI’s in a month over month format to help track the locations performance and identify seasonal trends.
The middle section provides access to comparisons for not only the previous months, but also the previous year, as well as the same month and year to date totals! This section helps to verify if the change, up or down, was seasonal or the result of some other change that has taken place.
- You will find the total WiFi sessions for the year in cell H24 on the December Monthly Trend Summary. This is the number that should be used on the PLS.
The last section is the community impact section. It is here that you will find the impact that offering WiFi to your community has had on it. In the example above this library has had 7,928 unique patrons utilize the locations WiFi for an average of 6.94 days and 26.2 hours throughout the year. This number is often compared to the service population of the location to better understand the percentage of the community that is utilizing this resource and to what extent.